Simparel: Strengthening the Capabilities of the Fashion Industry through PLM

In the era of globalization, every industry is under tremendous pressure to meet the ever-increasing demands of consumers. The apparel and fashion domain is no exception, as they deal with design, development, manufacturing and omni-channel fulfillment of a wide variety of goods. The case was not different with RG Barry when it was in pursuit of a solution to transition from a modest-growth slipper business to a fast-growth accessory company. The Simparel Product Lifecycle Management (PLM) solution has enabled the firm to execute its growth strategy secure in the knowledge that its systems will grow along with the company.

With many such success stories under their belt, New York City-based Simparel helps apparel and fashion companies with robust PLM and ERP solutions that transform the way they coordinate and work. “Our integrated software connects the design, development, production and distribution processes by empowering users with greater visibility into the entire product life cycle,” says Ken Fearnley, CTO, Simparel.

The Simparel PLM application is comprised of line planning, specifications, costing, digital asset management and more; allowing streamlined end to end processes. It combines the entire design lifecycle with financials, raw materials, order, and inventory management. It also facilitates the workflow among vendors, partners and logistics with Supply Chain Management EDI tools to improve the flow of business-critical data among the producers and sellers. “Our next generation, cloud based architecture supports speed, flexibility and security,” claims Fearnley. “Getting product to market quicker with higher quality is the goal.”

Simparel’s unique, end to end dynamic PLM and ERP approach and service has helped many firms to outperform in their market space. “Front-end usability and scalability of our backend server is a key differentiating factor, which enables us to handle large numbers of users and ensures streamlined implementation and upgrades,” claims Fearnley. Adding to it, the Simparel solution is very cost- effective, reliable and flexible to meet any kind of requirements.